The group will become part of ACNielsen's Analytic Consulting global business unit.
By acquiring TMG, ACNielsen Analytic Consulting becomes the largest global supplier of marketing strategies implementation to the consumer packaged goods industry.
Marketers commonly use the services to help them to improve the return on their marketing investments.
Mitch Barns, president of ACNielsen Analytic Consulting, said: "The Modeling Group is a very talented organisation that is highly regarded by its clients. They are a great fit with our analytic consulting business. Together, we are in an even better position to help our clients grow through improved marketing ROI.
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