Prior to this announcement, no newspapers had a specific date for the release of their web-figures. Instead, their ABCe certificate would be checked and signed off when the publisher handed the figures in.
The new system will allow for easier comparison of website traffic with third-party auditing.
Guardian News & Media, Times Newspapers and News Group have already committed to providing Group Product Reports.
The figures for February were released on Thursday 22 March and March's figures will be released on 26 April.